Technology to improve consumer trust
At #blockchainday2018 in Paris, Lele Canfora had asked me if the infusion of technology would lead to the elimination of intermediaries? From a cocoa sector perspective, we cannot afford to cut anyone out. Infact, the use of technology should generate increased gains through improved #consumertrust which in turn should trickle down to those in the supply chain; helping them earn a better living. #povertyreduction is the epicenter of our battle and it has to be #inclusive. KKO INTERNATIONAL